Smartico

smartico.ai · Sofia, Bulgaria

Smartico is a technology company that provides an AI-powered gamification, loyalty, and marketing automation platform for online businesses, particularly in iGaming, sports betting, and digital entertainment. Its software enables operators to design and manage personalized campaigns, tournaments, missions, and rewards to increase user engagement and retention. The company generates revenue by licensing its SaaS platform and related services to gaming operators and other digital brands.

  • Marketing Automation
  • Customer Data Platform
  • Workflow Automation
Revenue
$6.0M
Employees
45
Founded
2018
Headquarters
Sofia, Bulgaria

What 6 Arbolus experts think of Smartico

NPS scores range from 6 to 10, with a majority of experts reporting 8+. Renewal intent is positive where specified, particularly among those with longer implementation stages. Stickiness is high: 67% of experts report usage for more than one year, while 33% are within their first year. Key themes include increased satisfaction as implementation matures, and a greater propensity to renew among long-term users.Overall Customer Sentiment: Positive

Who reviewed Smartico

Total customers 6 6 current · 0 former
Reviews growth +6 in six months
Seniority of respondents
  • C-Suite 83% (5)
  • Director 17% (1)
Marketing Ops C-Suite NPS 10
Marketing Leader Director NPS 9 Will renew
Revenue Leader C-Suite NPS 8

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Sentiment

0 Net Promoter Score, from 6 scored reviews
  • Promoters 2
  • Passives 2
  • Detractors 2

Cumulative NPS by month

+0 over 3 months
  • Jan 8
  • Feb 7
  • Mar 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 0 across 1 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 50%
  • Will renew 1
  • Undecided 1
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 0% 1 answer
  • Director 100% 1 answer
  • 9/10 Average score from customers who will renew
  • 6/10 Average score from undecided customers

For people who use Smartico

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