Soci
SOCi is a marketing technology company that provides a centralized platform for multi-location and franchise brands to manage local search, social media, reviews, and reputation across hundreds or thousands of locations. Its software helps enterprises coordinate content, advertising, and customer engagement at the local level while maintaining brand control, sold on a subscription basis to industries such as retail, restaurants, and services. The company also offers analytics and workflow tools to measure performance and streamline collaboration between corporate and local operators.
- Marketing Automation
- Social Media & Community Management
- Customer Support & Help Desk
- Revenue
- $65.0M
- Employees
- 450
- Founded
- 2012
- Headquarters
- San Diego, United States of America
What 23 Arbolus experts think of Soci
NPS scores average in the moderate to slightly positive range, with multiple responses clustered at 7 and high outliers at 9-10. Renewal intent is frequently marked as 'Not Sure,' especially among high spenders and Influencer roles. Stickiness is strong with a significant proportion of customers having over one year of use and several still in pilot or onboarding, indicating continued evaluation. Key themes include product stickiness, steady NPS, broad adoption across industries, and uncertainty about renewed contracts among some larger spenders.Overall Customer Sentiment: Positive
Who reviewed Soci
- C-Suite 57% (13)
- Director 30% (7)
- Manager 13% (3)
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Sentiment
0 Net Promoter Score, from 23 scored reviews- Promoters 6
- Passives 11
- Detractors 6
Cumulative NPS by month
-2 over 4 months- May 9
- Jun 8
- Aug 7
- Sep 7
Net Promoter Score across 4 reviews, accumulated up to each month. Category median 13 across 4 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 33%Plan to renew, by seniority
- 0% 3 answers
- 40% 5 answers
- 100% 1 answer
- 8/10 Average score from customers who will renew
- 6.2/10 Average score from undecided customers
- 7/10 Average score from customers not renewing
Top alternatives
Most weighed by Soci customers
More in Data & Analytics and Marketing & Advertising
Other companies in both categories with a customer report.
For people who use Soci
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