SumUp

sumup.com · Londonderry County Borough, United Kingdom

SumUp is a financial technology company that provides mobile point-of-sale terminals, payment processing, and related software to small and micro businesses. Its platform enables merchants to accept card and digital payments in-store and online, and it generates revenue through transaction fees, hardware sales, and value-added financial services. SumUp serves merchants across multiple countries, particularly in Europe and the Americas.

  • Payment Processing
  • Embedded Finance & Banking-as-a-Service
Revenue
$1.2B
Employees
3,500
Founded
2012
Headquarters
Londonderry County Borough, United Kingdom

What 11 Arbolus experts think of SumUp

NPS scores cluster at the high end (8–10) for most users, with one detractor (NPS 3). Majority show positive renewal intent and highlight the tool’s ease of use and quick onboarding as major positives. Long-term users report reliable performance and straightforward support interactions. However, some newer users or those needing advanced integration or analytics report unmet needs, impacting their sentiment. Feedback themes include simplicity, transparent fees, and basic but effective core features, contrasted by calls for deeper native integrations and more robust reporting.Overall Customer Sentiment: Positive

Who reviewed SumUp

Total customers 11 11 current · 0 former
Reviews growth +10 in six months
Seniority of respondents
  • C-Suite 70% (8)
  • Director 30% (3)
Strategy Partner C-Suite NPS 8 Will renew
Founder C-Suite NPS 9 Will renew
Operations Ops C-Suite NPS 10

Employer names and spend open in the full report, along with the other 8 customers.

Everything 11 customers told us about SumUp.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

45 Net Promoter Score, from 11 scored reviews
  • Promoters 6
  • Passives 4
  • Detractors 1

Cumulative NPS by month

+0 over 6 months
  • Apr 8
  • May 8
  • Jun 9
  • Jul 9
  • Aug 8
  • Sep 8

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 38 across 3 companies.

Praised

  • Simplicity and Fast Setup
  • Affordability for Small Businesses
  • Reliable Support and Operation
  • Scalability and Omnichannel Needs

Criticised

  • Competitor Pricing Pressure
  • Superior Alternative Platform
  • Service and Support Gaps
  • Lack of Deep Integration

What customers say

Simplicity and Fast Setup
“I could set up the system easily and accept card payments from day one, with no long-term contract or heavy fixed cost.”
Affordability for Small Businesses
“For small businesses, this is a much cheaper payment system and allows us to manage transactions in-house, saving us money.”
Reliable Support and Operation
“We’ve never experienced delays with payments, technical support has been efficient, and the user experience is seamless.”

Renewal intent

Plan to renew 67%
  • Will renew 4
  • Undecided 1
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 75% 4 answers
  • Director 100% 1 answer
  • Not specified 0% 1 answer
  • 9/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers
  • 3/10 Average score from customers not renewing

Top alternatives

Most weighed by SumUp customers

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