Insider Architect

useinsider.com · San Francisco, United States of America

Insider Architect is a software platform that helps companies design, deploy, and manage in-product experiences and customer journeys, enabling growth and retention teams to experiment with messaging, onboarding flows, and feature adoption without heavy engineering effort. It serves primarily digital product and marketing teams at mid-market and enterprise businesses and generates revenue through subscription-based SaaS licenses.

  • Product Analytics & Feedback
  • Marketing Automation
Revenue
$6.0M
Employees
40
Founded
2021
Headquarters
San Francisco, United States of America

What 29 Arbolus experts think of Insider Architect

NPS scores are concentrated between 6 and 10, with most respondents giving an 8 or 9. Renewal intent is high among established customers, with over 70% of high spenders indicating "Yes" to renewal. Stickiness is greatest among those with adoption over one year, who consistently report higher satisfaction. Pilot-phase and lower spenders exhibit lower NPS scores and more uncertainty around renewal, suggesting ongoing evaluation. Overall Customer Sentiment: Positive

Who reviewed Insider Architect

Total customers 29 28 current · 1 former
Reviews growth +29 in six months
Seniority of respondents
  • C-Suite 66% (19)
  • Director 31% (9)
  • Manager 3% (1)
Data Leader C-Suite NPS 7
Marketing Leader C-Suite NPS 5
Marketing Leader C-Suite NPS 10 Will renew

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Sentiment

-3 Net Promoter Score, from 29 scored reviews
  • Promoters 6
  • Passives 16
  • Detractors 7

Cumulative NPS by month

-3 over 3 months
  • Jul 10
  • Aug 8
  • Sep 7

Net Promoter Score across 5 reviews, accumulated up to each month. Category median 29 across 5 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 59%
  • Will renew 10
  • Undecided 5
  • Not renewing 2

Plan to renew, by seniority

  • C-Suite 55% 11 answers
  • Director 80% 5 answers
  • Manager 0% 1 answer
  • 8.3/10 Average score from customers who will renew
  • 5.6/10 Average score from undecided customers
  • 6.5/10 Average score from customers not renewing

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