Iterable

iterable.com · San Francisco, United States of America

Iterable is a cross-channel marketing automation platform that helps B2C and B2B brands design, orchestrate, and optimize personalized customer journeys across email, mobile, in-app, SMS, and other channels. The company sells its SaaS platform to marketing and growth teams, generating revenue through subscription licensing and related services.

  • Marketing Automation
  • Customer Data Platform
  • Email Marketing
Revenue
$160.0M
Employees
800
Founded
2013
Headquarters
San Francisco, United States of America

What 52 Arbolus experts think of Iterable

52 customers have reviewed Iterable so far. The full customer report is in progress and publishes once enough customers have been interviewed in depth.

Who reviewed Iterable

Total customers 52 45 current · 7 former
Reviews growth +39 in six months
Seniority of respondents
  • C-Suite 62% (32)
  • Director 30% (16)
  • Manager 8% (4)
Marketing Leader C-Suite NPS 2
Not specified Manager NPS 9
Marketing Leader Director NPS 6 Not renewing

Employer names and spend open once the report publishes.

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Sentiment

-1 Net Promoter Score, from 52 scored reviews
  • Promoters 9
  • Passives 33
  • Detractors 10

Cumulative NPS by month

+0 over 6 months
  • Apr 7
  • May 8
  • Jun 8
  • Jul 7
  • Aug 7
  • Sep 7

Net Promoter Score across 7 reviews, accumulated up to each month. Category median 29 across 7 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 46%
  • Will renew 13
  • Undecided 12
  • Not renewing 3

Plan to renew, by seniority

  • C-Suite 44% 18 answers
  • Director 63% 8 answers
  • Manager 0% 1 answer
  • Not specified 0% 1 answer
  • 8.2/10 Average score from customers who will renew
  • 7.5/10 Average score from undecided customers
  • 6/10 Average score from customers not renewing

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