MOLOCO

molocoads.com · Redwood City, United States of America

MOLOCO is a programmatic advertising technology company that provides machine learning–driven performance marketing and monetization solutions for mobile apps and ecommerce businesses. Its platform uses large-scale data and predictive models to optimize user acquisition, retargeting, and in-app ad revenue across ad exchanges and media channels. MOLOCO generates revenue by charging advertisers and publishers for media spend and technology fees on its ad serving and retail media platforms.

  • Marketing Automation
  • Marketing Analytics & Attribution
  • Generative AI Platforms
Revenue
$250.0M
Employees
650
Founded
2013
Headquarters
Redwood City, United States of America

What 22 Arbolus experts think of MOLOCO

22 customers have reviewed MOLOCO so far. The full customer report is in progress and publishes once enough customers have been interviewed in depth.

Who reviewed MOLOCO

Total customers 22 19 current · 3 former
Reviews growth +7 in six months
Seniority of respondents
  • C-Suite 41% (9)
  • Director 23% (5)
  • Manager 36% (8)
Not specified C-Suite NPS 6 Undecided
Strategy Leader C-Suite NPS 9 Will renew
Marketing Leader Director NPS 8 Will renew

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Sentiment

-13 Net Promoter Score, from 22 scored reviews
  • Promoters 3
  • Passives 13
  • Detractors 6

Cumulative NPS by month

+0 over 6 months
  • Apr 7
  • May 7
  • Jun 7
  • Jul 7
  • Sep 7
  • Oct 7

Net Promoter Score across 6 reviews, accumulated up to each month. Category median 14 across 6 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 61%
  • Will renew 11
  • Undecided 4
  • Not renewing 3

Plan to renew, by seniority

  • C-Suite 63% 8 answers
  • Director 40% 5 answers
  • Manager 80% 5 answers
  • 8/10 Average score from customers who will renew
  • 6.8/10 Average score from undecided customers
  • 5/10 Average score from customers not renewing

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