Myntra
Myntra is an Indian online fashion and lifestyle retailer that sells apparel, footwear, accessories, and personal care products through its e-commerce platform and mobile apps. It aggregates and sells products from domestic and international brands as well as private labels, targeting consumers across India. The company generates revenue primarily from product sales, marketplace commissions, and related advertising and promotional services for brands on its platform.
- Revenue
- $750.0M
- Employees
- 5,000
- Founded
- 2007
- Headquarters
- Bengaluru, India
What 13 Arbolus experts think of Myntra
NPS scores are consistently high, ranging from 8 to 10 with multiple experts scoring a perfect 10. Renewal intent is strong among high spenders and influencer roles, with lower spenders expressing some uncertainty. Nearly 100% of implementations exceed one year, underlining platform stickiness and adoption. Core feedback themes emphasize convenience, product range, price competitiveness, and reliable customer support, alongside some concern regarding sizing, product quality, and returns. Overall Customer Sentiment: Positive
Who reviewed Myntra
- C-Suite 36% (5)
- Director 45% (6)
- Manager 18% (2)
Employer names and spend open in the full report, along with the other 10 customers.
Everything 13 customers told us about Myntra.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
46 Net Promoter Score, from 13 scored reviews- Promoters 7
- Passives 5
- Detractors 1
Cumulative NPS by month
+1 over 6 months- Feb 8
- Mar 8
- Apr 8
- Jul 9
- Aug 9
- Sep 9
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 46 across 3 companies.
Praised
- Reducing Fit and Product Uncertainty
- AI-Driven Personalization
- Enhanced Business Intelligence
- Comprehensive Fashion Shopping Experience
Criticised
- Competitive Platforms with Superior Experience
- AI-Led Disruption
- Gaps in Fit, Quality, or Convenience
- Sizing and Fit Challenges
What customers say
Renewal intent
Plan to renew 60%Plan to renew, by seniority
- 67% 3 answers
- 50% 2 answers
- 8.3/10 Average score from customers who will renew
- 9/10 Average score from undecided customers
Top alternatives
Most weighed by Myntra customers
Report
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