Vodafone
Vodafone Group is a global telecommunications company that provides mobile, fixed-line, broadband, and IoT connectivity services to consumers, businesses, and public-sector customers across multiple countries. It generates revenue primarily through subscription and usage fees for voice, data, messaging, enterprise connectivity, and related digital services. The group also offers wholesale network services and operates infrastructure and technology platforms that support partners and MVNOs.
- Revenue
- $48.0B
- Employees
- 95,000
- Founded
- 1984
- Headquarters
- Newbury, United Kingdom
What 52 Arbolus experts think of Vodafone
NPS scores are strongly positive, with a cluster above 7, and several Promoters at 9–10. Renewal intent is high among existing long-term users, especially in regulated sectors like aerospace and defense. Most users are at an advanced implementation stage, reflecting strong operational integration and stickiness. Main themes include high marks for reliability, compliance, and deterministic connectivity, with trade-offs around autonomy, OPEX, and carrier control. Some offboarding or pilot users indicate lower satisfaction, driven by the desire for internal control or cost optimization.Overall Customer Sentiment: Positive
Who reviewed Vodafone
- C-Suite 63% (33)
- Director 31% (16)
- Manager 6% (3)
Employer names and spend open in the full report, along with the other 49 customers.
Everything 52 customers told us about Vodafone.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
21 Net Promoter Score, from 52 scored reviews- Promoters 20
- Passives 23
- Detractors 9
Cumulative NPS by month
+0 over 6 months- Apr 8
- May 8
- Jun 8
- Jul 8
- Aug 8
- Sep 8
Net Promoter Score across 4 reviews, accumulated up to each month. Category median 42 across 4 companies.
Praised
- Deterministic Low-Latency and Reliability
- Pervasive Coverage in Complex Environments
- Sovereign Data Confinement and Security
- Sovereign Spectrum and Open RAN Adoption
Criticised
- Recurring Managed Service OPEX
- Operator Dependency and Service Latency
- Security Complexity for Air-Gapped Plants
- Regulatory and Security Compliance Changes
What customers say
Renewal intent
Plan to renew 57%Plan to renew, by seniority
- 64% 14 answers
- 44% 9 answers
- 8.5/10 Average score from customers who will renew
- 6.2/10 Average score from undecided customers
- 8.5/10 Average score from customers not renewing
Top alternatives
Most weighed by Vodafone customers
Report
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