CleverTap Gaming

clevertap.com · New Delhi, India

CleverTap Gaming is a business unit of CleverTap that provides a customer engagement and retention platform tailored for mobile and online game publishers, helping them analyze player behavior, run personalized campaigns, and improve monetization. It offers SaaS tools for segmentation, in-app messaging, push notifications, and lifecycle marketing, generating revenue through subscription and usage-based fees from gaming companies.

  • Marketing Automation
  • Customer Data Platform
  • Product Analytics & Feedback
Revenue
$80.0M
Employees
750
Founded
2013
Headquarters
New Delhi, India

What 43 Arbolus experts think of CleverTap Gaming

NPS distribution skews positive, with 35% of experts giving scores of 9 or 10, and only 15% providing scores below 7. Renewal intent is high among influencers and large spenders, and stickiness is reinforced by over 75% of respondents in the MoreThan1Year post-implementation stage. Offboarding or pilot stages account for less than 10% of responses, while the majority remain engaged. Key quantitative themes are satisfaction with product performance and continued investment in the platform.Overall Customer Sentiment: Positive

Who reviewed CleverTap Gaming

Total customers 43 40 current · 3 former
Reviews growth +43 in six months
Seniority of respondents
  • C-Suite 67% (29)
  • Director 33% (14)
Marketing Leader C-Suite NPS 9
Marketing Leader C-Suite NPS 9 Will renew
Marketing Leader C-Suite NPS 9

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Sentiment

37 Net Promoter Score, from 43 scored reviews
  • Promoters 21
  • Passives 17
  • Detractors 5

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 54%
  • Will renew 7
  • Undecided 4
  • Not renewing 2

Plan to renew, by seniority

  • C-Suite 100% 6 answers
  • Director 14% 7 answers
  • 8.6/10 Average score from customers who will renew
  • 7.5/10 Average score from undecided customers
  • 7/10 Average score from customers not renewing

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