Dealertrack
Dealertrack provides software and digital solutions that streamline automotive retail and finance workflows for dealerships, lenders, and other automotive industry participants, including tools for F&I, registration and titling, inventory, CRM, and digital contracting. It generates revenue through subscription software, transaction fees, and related services sold primarily to auto dealers and finance institutions.
- IT Consulting & Implementation
- Project & Work Management
- Revenue
- $900.0M
- Employees
- 3,500
- Founded
- 2001
- Headquarters
- Lake Success, United States of America
What 59 Arbolus experts think of Dealertrack
NPS scores are overwhelmingly positive, with most ratings in the 8 to 10 range. Renewal intent is high, especially among Influencers and Users representing larger dealership groups. Stickiness is strong, with nearly all experts reporting usage for more than a year and citing the consistent reliance on Dealertrack for critical F&I and workflow tasks. Key qualitative themes emphasize workflow efficiency, centralized information, and significant time savings, though occasional feedback points to room for improved customization and speed. Overall Customer Sentiment: Positive
Who reviewed Dealertrack
- C-Suite 75% (44)
- Director 14% (8)
- Manager 12% (7)
Employer names and spend open in the full report, along with the other 56 customers.
Everything 59 customers told us about Dealertrack.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
52 Net Promoter Score, from 59 scored reviews- Promoters 35
- Passives 20
- Detractors 4
Cumulative NPS by month
+0 over 6 months- May 9
- Jun 9
- Jul 9
- Aug 9
- Sep 9
- Oct 9
Net Promoter Score across 9 reviews, accumulated up to each month. Category median 35 across 9 companies.
Praised
- Advanced AI Integration
- Automation of Routine Tasks
- Deeper Integration Expansion
- Operational Workflow Efficiency
Criticised
- AI-Induced Workflow Changes
- Human Error Versus AI Risk
- Competitive Feature Gaps
- Impacts of System Speed
What customers say
Renewal intent
Plan to renew 73%Plan to renew, by seniority
- 72% 25 answers
- 86% 7 answers
- 60% 5 answers
- 8.7/10 Average score from customers who will renew
- 8/10 Average score from undecided customers
- 7.5/10 Average score from customers not renewing
Top alternatives
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Report
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