DeepL

deepl.com · Germany

DeepL develops AI-powered machine translation and writing assistance tools that help individuals and businesses translate and refine text across multiple languages. Its products include web and desktop applications, browser extensions, and APIs that integrate into enterprise workflows and software. The company generates revenue through subscription plans for professional users and organizations and usage-based API licensing.

  • Document & Vision AI
  • Generative AI Platforms
  • API Management & Integration
Revenue
$120.0M
Employees
600
Founded
2017
Headquarters
Germany

What 31 Arbolus experts think of DeepL

NPS scores are predominantly positive, with most users rating DeepL 8–10. Renewal intent is high among users who have integrated DeepL for more than one year, notably in larger operational settings. Stickiness is strengthened by the platform’s reliability and translation quality, with minor gaps only in highly specialized terminology. Expert feedback consistently highlights ease of use, impactful improvement in daily workflows, and support responsiveness, with minor concerns on technical jargon and the potential threat from bundled enterprise offerings.Overall Customer Sentiment: Positive

Who reviewed DeepL

Total customers 31 28 current · 3 former
Reviews growth +24 in six months
Seniority of respondents
  • C-Suite 61% (19)
  • Director 25% (8)
  • Manager 14% (4)
Finance Partner C-Suite NPS 7 Will renew
Not specified C-Suite NPS 9
Operations Leader Director NPS 9

Employer names and spend open in the full report, along with the other 28 customers.

Everything 31 customers told us about DeepL.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

58 Net Promoter Score, from 31 scored reviews
  • Promoters 20
  • Passives 9
  • Detractors 2

Cumulative NPS by month

+1 over 6 months
  • Apr 8
  • May 9
  • Jun 9
  • Jul 9
  • Aug 9
  • Sep 9

Net Promoter Score across 7 reviews, accumulated up to each month. Category median 42 across 7 companies.

Praised

  • User Experience and Learning Benefit
  • Best-in-Class Translation Quality
  • Operational Impact across Multinational Teams
  • Enhance Workflow Integration

Criticised

  • AI Advancements
  • Leadership or Ownership Change Risk
  • Bundled Offerings from Large Platforms
  • Technical Language Limitations

What customers say

User Experience and Learning Benefit
“I use DeepL to improve my professional English and appreciate that it helps me check wording and learn new expressions, thanks to its understanding of context, jokes, and tone.”
Best-in-Class Translation Quality
“I find DeepL's translation genuinely excellent, often outperforming other tools and making language sound natural, especially for professional communication.”
Operational Impact across Multinational Teams
“DeepL has been critical for translating SOPs and communication for teams in Belgium, Italy, China, and India, which has genuinely changed our daily operations.”

Renewal intent

Plan to renew 67%
  • Will renew 8
  • Undecided 4
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 67% 6 answers
  • Director 50% 4 answers
  • Manager 100% 1 answer
  • Not specified 100% 1 answer
  • 9/10 Average score from customers who will renew
  • 8.5/10 Average score from undecided customers

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