Zoho

zoho.com · Pleasanton, United States of America

Zoho Corporation is a global software company that provides a broad suite of cloud-based business applications for small and mid-sized businesses, including CRM, finance, HR, productivity, and collaboration tools. It monetizes through subscription-based SaaS plans sold directly to organizations across industries, with both standalone products and an integrated platform. The company also offers related services such as implementation, support, and training around its software portfolio.

  • Sales CRM
  • Marketing Automation
  • Project & Work Management
Revenue
$1.2B
Employees
15,000
Founded
1996
Headquarters
Pleasanton, United States of America

What 337 Arbolus experts think of Zoho

The NPS scores show strong positive skew (7–10: 68%, 5–6: 22%, 1–4: 10%), with positives led by usability, ROI, and scalable feature set. Renewal intent is high among mid and large spenders, while churn and dissatisfaction are most present among low-spend, niche users or teams with changing needs. Stickiness is strong for users with over 1 year adoption. Key qualitative feedback focuses on integrated workflows, improved sales/marketing productivity, and strong value-for-money, with gaps in advanced analytics, deep customization, and AI maturity highlighted as weaknesses. Overall Customer Sentiment: Positive

Who reviewed Zoho

Total customers 337 302 current · 35 former
Reviews growth +133 in six months
Seniority of respondents
  • C-Suite 71% (239)
  • Director 19% (64)
  • Manager 10% (34)
Executive C-Suite NPS 7 Undecided
Finance Leader Director NPS 8 Will renew
Revenue Partner C-Suite NPS 8

Employer names and spend open in the full report, along with the other 334 customers.

Everything 337 customers told us about Zoho.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

21 Net Promoter Score, from 334 scored reviews
  • Promoters 140
  • Passives 125
  • Detractors 69

Cumulative NPS by month

+0 over 6 months
  • May 8
  • Jun 8
  • Jul 8
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 35 reviews, accumulated up to each month. Category median 26 across 35 companies.

Praised

  • Broader Integration and Ecosystem Consolidation
  • AI-Driven Automation
  • Deeper Analytics and Custom Reports
  • Centralized Account and Pipeline Management

Criticised

  • AI-Native Competitors
  • Enterprise Feature Gaps
  • User Experience and Adoption
  • AI and Automation Not Mature Enough

What customers say

Centralized Account and Pipeline Management
“We use Zoho CRM to support our account management strategy and sales pipeline, giving us a clear picture of opportunities and performance.”
Affordable and Scalable Solution
“I recommend Zoho highly to peers for its cost-effectiveness, stability, and flexibility, especially when integrating sales and improving follow-ups.”
Customizable Workflow and Broad Feature Set
“Zoho CRM stands out because the customization options let me match the system to our sales process and client needs, all while keeping onboarding easy.”

Renewal intent

Plan to renew 67%
  • Will renew 142
  • Undecided 36
  • Not renewing 35

Plan to renew, by seniority

  • C-Suite 65% 149 answers
  • Director 78% 40 answers
  • Manager 50% 14 answers
  • Not specified 70% 10 answers
  • 8.5/10 Average score from customers who will renew
  • 6.9/10 Average score from undecided customers
  • 5.5/10 Average score from customers not renewing

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