Later
Later is a social media management platform that helps businesses, creators, and marketing teams plan, schedule, and publish content across channels like Instagram, TikTok, Facebook, Pinterest, and LinkedIn. The company generates revenue through subscription plans that provide tools for visual content planning, analytics, link-in-bio, and collaboration. It primarily serves small to mid-sized businesses, agencies, and influencers seeking to streamline social media workflows and performance tracking.
- Social Media & Community Management
- Marketing Analytics & Attribution
- Content & Digital Asset Management
- Revenue
- $35.0M
- Employees
- 250
- Founded
- 2014
- Headquarters
- Vancouver, Canada
What 7 Arbolus experts think of Later
NPS scores cluster at 7 (moderate satisfaction) for 67% of respondents, with the remainder scoring at 10 (high satisfaction). Renewal intent is polarized: one confirmed renewal, one no renewal, and three unsure. Stickiness is high, with 67% implemented for over a year, but uncertainty on continued engagement exists among high spenders.Overall Customer Sentiment: Neutral
Who reviewed Later
- C-Suite 29% (2)
- Director 43% (3)
- Manager 29% (2)
Employer names and spend open once the report publishes.
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Sentiment
57 Net Promoter Score, from 7 scored reviews- Promoters 4
- Passives 3
- Detractors 0
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 25%Plan to renew, by seniority
- 0% 1 answer
- 50% 2 answers
- 0% 1 answer
- 10/10 Average score from customers who will renew
- 8.5/10 Average score from undecided customers
- 7/10 Average score from customers not renewing
Top alternatives
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