Meltwater
Meltwater is a media intelligence and social listening software company that provides tools for monitoring news and social media, analyzing brand and competitor coverage, and managing communications campaigns. It serves corporate communications, marketing, and PR teams across industries through a SaaS platform and related services sold on a subscription basis. The company aggregates online news, broadcast, and social content to deliver insights for reputation management, market research, and influencer engagement.
- Marketing Analytics & Attribution
- Social Media & Community Management
- Business Intelligence & Dashboards
- Revenue
- $500.0M
- Employees
- 2,300
- Founded
- 2001
- Headquarters
- Londonderry County Borough, United Kingdom
What 78 Arbolus experts think of Meltwater
The NPS distribution skews positive, with Promoters (NPS 8–10) constituting the largest group among enterprise customers, primarily citing breadth of coverage, reporting quality, and professional support. Renewal intent is strong in larger accounts but weaker among smaller teams, who note cost and ease-of-use issues. Stickiness is high for customers with over one year of usage, linked to implementation depth and reliance on unified reporting. Key feedback themes include platform comprehensiveness, frequent product updates, and responsiveness of account teams, counterbalanced by concerns on total cost, learning curve, and manual effort required for data hygiene.Overall Customer Sentiment: Positive
Who reviewed Meltwater
- C-Suite 50% (39)
- Director 38% (30)
- Manager 12% (9)
Employer names and spend open in the full report, along with the other 75 customers.
Everything 78 customers told us about Meltwater.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
-10 Net Promoter Score, from 78 scored reviews- Promoters 16
- Passives 38
- Detractors 24
Cumulative NPS by month
+0 over 6 months- Apr 7
- May 7
- Jun 7
- Jul 7
- Aug 7
- Sep 7
Net Promoter Score across 8 reviews, accumulated up to each month. Category median 13 across 8 companies.
Praised
- Global Coverage and Unified Media Monitoring
- Comprehensive and Proactive Customer Support
- Breadth of Capabilities in Reporting and Analytics
- Reducing Data Noise with Enhanced AI
Criticised
- AI-Driven Competitive Threat to Core Value
- Lack of Integration and Real-Time Data
- Competitive Displacement by Innovative Entrants
- Steep Learning Curve and Usability
What customers say
Renewal intent
Plan to renew 33%Plan to renew, by seniority
- 38% 16 answers
- 15% 13 answers
- 50% 4 answers
- 67% 3 answers
- 8.3/10 Average score from customers who will renew
- 7/10 Average score from undecided customers
- 5.4/10 Average score from customers not renewing
Top alternatives
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Report
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