OpenRent

openrent.co.uk · Londonderry County Borough, United Kingdom

OpenRent is a UK-based online lettings platform that connects private landlords with tenants, offering advertising, tenant referencing, contracts, and rent collection services without traditional estate agent fees. The company generates revenue through listing upgrades, tenant referencing, and optional property management and compliance services. It primarily serves individual landlords and renters across the UK residential rental market.

Revenue
$25.0M
Employees
150
Founded
2012
Headquarters
Londonderry County Borough, United Kingdom

What 23 Arbolus experts think of OpenRent

NPS scores are highly favorable: 40% of users rate OpenRent at 10, with the majority above 8. Renewal intent is strong, with most experienced users indicating ongoing usage. Stickiness is demonstrated by a large proportion of users with more than one year of adoption. Key themes are consistent cost savings, reliability, and high-quality tenant acquisition. Minor concerns relate to gaps in mid-tenancy support and backend integrations. Overall Customer Sentiment: Positive

Who reviewed OpenRent

Total customers 23 23 current · 0 former
Reviews growth +21 in six months
Seniority of respondents
  • C-Suite 50% (12)
  • Director 14% (3)
  • Manager 36% (8)
Executive C-Suite NPS 8
Executive C-Suite NPS 6 Not renewing
Revenue Leader C-Suite NPS 8

Employer names and spend open in the full report, along with the other 20 customers.

Everything 23 customers told us about OpenRent.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

Open the full report

Sentiment

47 Net Promoter Score, from 23 scored reviews
  • Promoters 13
  • Passives 8
  • Detractors 2

Cumulative NPS by month

+1 over 5 months
  • Apr 8
  • May 8
  • Jun 8
  • Sep 9
  • Oct 9

Net Promoter Score across 5 reviews, accumulated up to each month. Category median 47 across 5 companies.

Praised

  • Streamlined Tenancy Process
  • Portal and Brand Visibility
  • Significant Cost Savings
  • Expanded Compliance Automation

Criticised

  • Competing Full-Service Platforms
  • Loss of Major Portal Partnerships
  • Fee Increases and Value Erosion
  • Limited Property Management Support

What customers say

Streamlined Tenancy Process
“From referencing and compliant contracts to deposit protection, everything is automated into a single, agency-grade workflow.”
Portal and Brand Visibility
“My listings get shown on Rightmove, Zoopla, and OnTheMarket so I reach as many tenants as high-street agents do, or more.”
Significant Cost Savings
“I save over £1,500 per letting each time versus agency commission, so the flat fee really helps my bottom line.”

Renewal intent

Plan to renew 14%
  • Will renew 1
  • Undecided 2
  • Not renewing 4

Plan to renew, by seniority

  • C-Suite 20% 5 answers
  • Manager 0% 2 answers
  • 8/10 Average score from customers who will renew
  • 9/10 Average score from undecided customers
  • 8.8/10 Average score from customers not renewing

Top alternatives

Most weighed by OpenRent customers

Report

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