Perplexity AI

perplexity.ai · San Francisco, United States of America

Perplexity AI is an AI research and product company that provides an answer engine combining large language models with web search to deliver cited, conversational responses to user queries. Its platform serves consumers, knowledge workers, and enterprises through web and mobile apps and paid Pro plans that offer enhanced capabilities and usage limits. The company generates revenue via subscriptions and enterprise offerings for advanced AI search and assistant functionality.

  • Generative AI Platforms
  • Knowledge Management & Collaboration
  • Search & Information Discovery
Revenue
$15.0M
Employees
120
Founded
2022
Headquarters
San Francisco, United States of America

What 197 Arbolus experts think of Perplexity AI

NPS distribution is strongly positive, with the majority of scores between 8 and 10. Renewal intent is high among large enterprise and influencer buyers, with most sticking with the platform over a year. Stickiness is driven by implemented usage in daily workflows, especially for research and quick information access. Repeated expert feedback emphasizes speed, reliable source citations, and concise summaries as key strengths, though some users note overlap with competitors and the need for deeper integration. Overall Customer Sentiment: Positive

Who reviewed Perplexity AI

Total customers 197 178 current · 19 former
Reviews growth +92 in six months
Seniority of respondents
  • C-Suite 66% (130)
  • Director 23% (45)
  • Manager 11% (22)
Finance Leader C-Suite NPS 8
Engineering Leader Manager NPS 9 Will renew
Executive C-Suite NPS 10

Employer names and spend open in the full report, along with the other 194 customers.

Everything 197 customers told us about Perplexity AI.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

51 Net Promoter Score, from 195 scored reviews
  • Promoters 116
  • Passives 63
  • Detractors 16

Cumulative NPS by month

+0 over 6 months
  • May 9
  • Jun 9
  • Jul 9
  • Aug 9
  • Sep 9
  • Oct 9

Net Promoter Score across 10 reviews, accumulated up to each month. Category median 44 across 10 companies.

Praised

  • Enterprise and Customization Advances
  • Deeper Academic and Compliance Features
  • Better Integration with Internal Knowledge
  • Comprehensive Web and Source Coverage

Criticised

  • Competitive Feature Parity and Churn Risk
  • Consolidation Around Core Model Providers
  • Direct AI Competitor Substitution
  • Occasional Incomplete or Inaccurate Information

What customers say

Comprehensive Web and Source Coverage
“I appreciate the web-integrated research which ensures up-to-date information and lets me reference relevant laws or codes directly in my work.”
Workflow Efficiency for Decision Makers
“I use it for market research and vendor comparisons because it reduces research time from hours to minutes when preparing recommendations.”
Speed and Citation-Backed Research
“I rely on Perplexity AI to get fast, well-sourced answers that speed up my research and let me verify information easily.”

Renewal intent

Plan to renew 74%
  • Will renew 53
  • Undecided 14
  • Not renewing 5

Plan to renew, by seniority

  • C-Suite 78% 45 answers
  • Director 72% 18 answers
  • Manager 67% 6 answers
  • Not specified 33% 3 answers
  • 8.9/10 Average score from customers who will renew
  • 8.5/10 Average score from undecided customers
  • 7.2/10 Average score from customers not renewing

Top alternatives

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