Pipedrive

pipedrive.com · Tallinn, Estonia

Pipedrive is a sales CRM platform designed for small and mid-sized businesses to manage leads, track deals, and automate sales workflows. The company offers a cloud-based subscription service that helps sales teams visualize pipelines, forecast revenue, and integrate with other business tools. It generates revenue through tiered SaaS subscriptions and related add-on features.

  • Sales CRM
  • Sales Engagement & Outreach
  • Sales Intelligence & Prospecting
Revenue
$120.0M
Employees
1,150
Founded
2010
Headquarters
Tallinn, Estonia

What 140 Arbolus experts think of Pipedrive

NPS scores range widely, with a core cluster at 7–9 reflecting strong satisfaction among mid-market clients, offset by a minority of scores at 5-6 from users demanding deeper analytics or more complex integrations. Renewal intent is high among established Ops and BD teams, but lower in segments where advanced customization is required. Most clients describe Pipedrive as mission-critical for pipeline management, with recurring themes of simplicity, speedy implementation, affordability, and visual clarity. Detractors point to reporting and automation limitations as growth barriers.Overall Customer Sentiment: Positive

Who reviewed Pipedrive

Total customers 140 130 current · 10 former
Reviews growth +81 in six months
Seniority of respondents
  • C-Suite 71% (99)
  • Director 20% (28)
  • Manager 10% (14)
Marketing Leader C-Suite NPS 8
Operations Generalist Not specified NPS 10
Revenue Generalist C-Suite NPS 8 Undecided

Employer names and spend open in the full report, along with the other 137 customers.

Everything 140 customers told us about Pipedrive.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

15 Net Promoter Score, from 140 scored reviews
  • Promoters 44
  • Passives 74
  • Detractors 22

Cumulative NPS by month

+0 over 6 months
  • May 8
  • Jun 8
  • Jul 8
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 9 reviews, accumulated up to each month. Category median 26 across 9 companies.

Praised

  • Rapid Implementation and Usability
  • High User Adoption
  • Affordable, Focused CRM Solution
  • AI and Automation

Criticised

  • Fit for Complex Organizations
  • Integration and Workflow Automation Limits
  • Reporting and Analytics Gaps
  • Premium Competitors and Feature Gaps

What customers say

Rapid Implementation and Usability
“Pipedrive is easy to implement, and its visual pipeline gives managers clear visibility without burdening resources on CRM administration.”
High User Adoption
“The simplicity and quick learning curve mean my team adopted it naturally into daily workflow—no extensive training needed.”
Affordable, Focused CRM Solution
“Pipedrive does not require costly implementation fees, and functions as a simple, fast, high-quality CRM for immediate use.”

Renewal intent

Plan to renew 50%
  • Will renew 35
  • Undecided 20
  • Not renewing 15

Plan to renew, by seniority

  • C-Suite 51% 49 answers
  • Director 50% 10 answers
  • Manager 33% 3 answers
  • Not specified 50% 8 answers
  • 8.5/10 Average score from customers who will renew
  • 7.4/10 Average score from undecided customers
  • 6.4/10 Average score from customers not renewing

Top alternatives

Most weighed by Pipedrive customers

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