Trackunit
Trackunit develops telematics and fleet management software that connects and monitors off-highway and construction equipment to improve utilization, reduce downtime, and support theft prevention and maintenance planning for equipment owners, rental companies, and contractors. The company generates revenue through subscriptions to its SaaS platform, hardware device sales, and related services and integrations.
- IoT & Edge Platforms
- Asset Performance Management
- Construction Project Management
- Revenue
- $90.0M
- Employees
- 450
- Founded
- 2003
- Headquarters
- Aalborg, Denmark
What 22 Arbolus experts think of Trackunit
NPS data shows a predominantly positive trend, with most experts giving scores of 8-10 and indicating satisfaction, especially among high spenders. Renewal intent is strong, with a majority affirming plans to renew, though a subset of users and influencers express uncertainty, reflecting concerns over cost and advanced analytics. Implementation stage is mature for most (more than one year), signaling stickiness. The primary positive sentiment drivers are real-time fleet visibility, maintenance optimization, and safety compliance. Main reservations relate to advanced analytics depth and integration complexity.Overall Customer Sentiment: Positive
Who reviewed Trackunit
- C-Suite 45% (10)
- Director 36% (8)
- Manager 18% (4)
Employer names and spend open in the full report, along with the other 19 customers.
Everything 22 customers told us about Trackunit.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
4 Net Promoter Score, from 22 scored reviews- Promoters 7
- Passives 9
- Detractors 6
Cumulative NPS by month
+0 over 6 months- Dec 7
- Feb 7
- Mar 7
- May 7
- Jul 7
- Aug 7
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 6 across 3 companies.
Praised
- Advanced Analytics Expansion
- Deeper Integration
- Growth via Safety and ESG
- Regulatory Compliance and Safety
Criticised
- Competitive Pricing Pressure
- Integration Shortfalls
- Analytics Capability Gap
- Analytics Depth
What customers say
Renewal intent
Plan to renew 53%Plan to renew, by seniority
- 50% 6 answers
- 57% 7 answers
- 50% 4 answers
- 8.1/10 Average score from customers who will renew
- 6.9/10 Average score from undecided customers
- 4/10 Average score from customers not renewing
Top alternatives
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