Omnisend

omnisend.com · Vilnius, Lithuania

Omnisend is an ecommerce-focused marketing automation platform that helps online retailers run and optimize email, SMS, and omnichannel campaigns. The software integrates with major ecommerce platforms to centralize customer data, segment audiences, and automate lifecycle messaging such as cart recovery, post-purchase flows, and promotions. The company generates revenue through subscription plans based on contact volumes and messaging usage.

  • Marketing Automation
  • Email Marketing
  • Customer Data Platform
Revenue
$35.0M
Employees
260
Founded
2014
Headquarters
Vilnius, Lithuania

What 10 Arbolus experts think of Omnisend

NPS scores are strongly positive, with 2 Promoters (10), 2 high NPS (9), and no low NPS among Influencers. Renewal intent is high (over 60% express intent to renew), with another 30% unsure and none reporting negative intent. Stickiness is demonstrated by 63% in the 'MoreThan1Year' implementation stage, indicating deep adoption and platform reliance.Overall Customer Sentiment: Positive

Who reviewed Omnisend

Total customers 10 10 current · 0 former
Reviews growth +6 in six months
Seniority of respondents
  • C-Suite 70% (7)
  • Director 10% (1)
  • Manager 20% (2)
Revenue Manager C-Suite NPS 9 Undecided
Revenue Leader C-Suite NPS 10 Will renew
Generalist Generalist Director NPS 5

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Sentiment

40 Net Promoter Score, from 10 scored reviews
  • Promoters 6
  • Passives 2
  • Detractors 2

Cumulative NPS by month

-1 over 6 months
  • Feb 9
  • Jun 9
  • Jul 9
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 4 reviews, accumulated up to each month. Category median 30 across 4 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 40%
  • Will renew 2
  • Undecided 3
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 40% 5 answers
  • 9.5/10 Average score from customers who will renew
  • 8.3/10 Average score from undecided customers

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