ONESIGNAL

onesignal.com · San Mateo, United States of America

OneSignal provides a customer engagement platform that enables businesses to send and manage push notifications, in-app messages, SMS, and email campaigns across web and mobile applications. Its tools are used by product, marketing, and engineering teams to segment users, automate messaging workflows, and analyze engagement performance. The company generates revenue through subscription-based SaaS plans and usage-based pricing for messaging volumes and advanced features.

  • Marketing Automation
  • Customer Data Platform
  • Product Analytics & Feedback
Revenue
$55.0M
Employees
320
Founded
2014
Headquarters
San Mateo, United States of America

What 30 Arbolus experts think of ONESIGNAL

Overall NPS distribution is centered around 6–10, with 40% of responses at 8 or higher, indicating high user satisfaction. Renewal intent is strong among enterprises and high spenders (> $100K), but lower (or not sure) in mid-spend and pilot phases. Stickiness is evident with over 50% of experts indicating use for more than one year, especially in large accounts. Key themes include efficiency gains, scalability, and support quality, with lower sentiment linked to onboarding, pricing, or feature questions.Overall Customer Sentiment: Positive

Who reviewed ONESIGNAL

Total customers 30 27 current · 3 former
Reviews growth +28 in six months
Seniority of respondents
  • C-Suite 69% (21)
  • Director 31% (9)
Not specified C-Suite NPS 5 Not renewing
Marketing Leader C-Suite NPS 7
Executive C-Suite NPS 6

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Sentiment

-3 Net Promoter Score, from 30 scored reviews
  • Promoters 8
  • Passives 13
  • Detractors 9

Cumulative NPS by month

+2 over 5 months
  • Apr 5
  • Dec 5
  • Apr 7
  • Aug 8
  • Sep 7

Net Promoter Score across 4 reviews, accumulated up to each month. Category median 10 across 4 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 43%
  • Will renew 6
  • Undecided 4
  • Not renewing 4

Plan to renew, by seniority

  • C-Suite 30% 10 answers
  • Director 100% 3 answers
  • Not specified 0% 1 answer
  • 8.3/10 Average score from customers who will renew
  • 7/10 Average score from undecided customers
  • 4.8/10 Average score from customers not renewing

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