SMART Technologies

smarttech.com · Calgary, Canada

SMART Technologies is an education technology company that designs and sells interactive displays, whiteboards, and collaboration software used in K–12 schools, higher education, and corporate environments. Its product portfolio includes interactive flat panels, software for lesson creation and delivery, and tools that enable real-time collaboration in classrooms and meeting rooms. The company generates revenue through hardware sales, software licenses, and related services sold globally through direct and channel partners.

  • IT Consulting & Implementation
Revenue
$350.0M
Employees
900
Founded
1987
Headquarters
Calgary, Canada

What 22 Arbolus experts think of SMART Technologies

NPS distribution ranges from 3 (Detractor) to 10 (Promoter), with more than 60% of entries at 8 or above, suggesting above-average overall customer satisfaction, though some Users report low (3, 6) scores. High spenders and those at later implementation stages are more often Promoters with higher renewal intent. 68% of customers at the MoreThan1Year stage express strong Satisfaction and Yes or NotSure renewal, while OffBoarding is exclusively linked to No/low scores. Noteworthy themes are mixed loyalty among mid-to-low spend Users and higher stickiness from Influencers.Overall Customer Sentiment: Positive

Who reviewed SMART Technologies

Total customers 22 19 current · 3 former
Reviews growth +4 in six months
Seniority of respondents
  • C-Suite 91% (20)
  • Director 9% (2)
Education Generalist C-Suite NPS 9 Undecided
Executive C-Suite NPS 9 Will renew
Executive C-Suite NPS 8 Will renew

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Sentiment

22 Net Promoter Score, from 22 scored reviews
  • Promoters 10
  • Passives 7
  • Detractors 5

Cumulative NPS by month

+0 over 5 months
  • Dec 8
  • Jan 8
  • Jun 8
  • Aug 8
  • Sep 8

Net Promoter Score across 4 reviews, accumulated up to each month. Category median 32 across 4 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 55%
  • Will renew 11
  • Undecided 7
  • Not renewing 2

Plan to renew, by seniority

  • C-Suite 56% 18 answers
  • Director 50% 2 answers
  • 8.2/10 Average score from customers who will renew
  • 8.1/10 Average score from undecided customers
  • 4.5/10 Average score from customers not renewing

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